Learn Club
Play to Learn
Animate to Educate
Insight
For most children learning is seen as hard, boring, exhausting and pointless.
The solution to improving learning and raising achievement: children need different amounts of learning time. The majority of children do better if they could just grapple with an idea for a bit longer. For these children, moving online could be a real winner.
Idea
Play to Learn…
Textbooks are crammed with information but digitally you don’t need to deliver everything all in one go. Just make lots of short videos teaching just one thing at a time and stack the videos in an interesting way that maximises learning. Follow each video with a quiz question to assess the learning and gamify the whole experience to maximise engagement.
Gamify
Missions, Levels, Quizzes and Quests
Use a gaming metaphor of missions, levels, quizzes and quests, leverage gifs throughout to celebrate success, add in a splash of gamification via points, badges, certificates and of course prizes to ignite engagement.
Marketing
Learn anywhere…
Distributing short-from animated videos teaching pieces of knowledge on social media, increases the opportunity to discover Learn Club’s brand. Learn something new on Tok Tok, Instagram, You Tube, Facebook Messenger, anywhere they are, we are.
Impact
A fabulous stage is set for an animated future of learning.
Transforming series of books into fabulous animations gives learning a much more exciting future. Watch this space because you too might be learning something new today on the tube or waiting for the bus…
